Tech stack
Goals
Create a modern online ordering website that allows customers to easily discover, browse, and order flower bouquets and money bouquets.
The goal was to provide Bucks & Bloom with a digital storefront where customers could view available products, explore bouquet options, and submit an order without needing to visit the store or rely solely on social media.
Project Overview
Bucks & Bloom is an online bouquet ordering website that showcases a range of flower bouquets and money bouquets.
I worked on the design and development of the website, focusing on creating an attractive product-focused experience that makes it easy for customers to browse bouquets, view product information, and place an order.
Rather than processing payments online, the platform focuses on simplifying the ordering process and capturing customer orders for fulfilment by Bucks & Bloom.
Problem
Customers needed a simple way to see the bouquets available from Bucks & Bloom and place an order without having to contact the business first to ask what products were available.
The website provides a central digital storefront where customers can browse the available bouquets and submit their order details, making the process more convenient for both customers and the business.
Key Challenges
One of the main challenges was presenting the different bouquet options in a visually appealing way while keeping the browsing experience simple and easy to understand.
Another challenge was designing an ordering flow that captured the information required by the business without making the process unnecessarily complicated for customers.
The website also needed to provide a consistent experience across mobile and desktop devices, particularly because many customers are likely to discover and access the website from their phones.
Outcome & Reflection
The result was a modern online storefront that gives Bucks & Bloom a dedicated digital presence for showcasing its flower and money bouquets and receiving customer orders.
The project strengthened my experience in building product-focused websites and designing customer journeys around a specific business process. It also highlighted how a website can improve a business's ordering process without necessarily requiring a full online payment system.